Regional Assistant Brand Manager Middle East
Regular liaison with the retailers/ distributors of the brand. Ensuring effective brand merchandising strategies are communicated and implemented e.g. brand unique selling points, planograms, etc
Regular market visits to ensure retailers are merchandising the products correctly to achieve maximum sales.
Supporting the VP by discussing distribution and sales targets in the region. Assisting with sales projections, planning, budgets and forecasts
Assisting with distribution/logistics/ timescales and delivery dates of the products in the region.
Assisting negotiating prices / commercial terms, etc
Monitor the retailing and stock movement each season.
Tracking the bestseller products, customers profile, analysing market trends and recommending most suitable marketing activities to contribute to the brand to achieve its full potential;
Assisting to implement marketing activities throughout the region
Gathering details on customers feedback, comments, etc. Analysing this and feeding back to HQ
Providing product training guidance and support to the store sales associates regionally
