1. Meeting clients or account managers to discuss the business objectives and requirements of the job
2. Provide detailed direction to designers
3. Interpreting the clients business needs and developing a concept to suit their purpose
4. Interact with Copywriters to develop creative concepts and executions of assigned product(s).
5. Assist in the education and development of designers
6. Work closely with Account Managers to schedule and monitor all projects.
7. Assist in making presentations to client.
8. Create designs, concepts, and sample layouts based on knowledge of layout principles and aesthetic design concepts.
9. Determine size and arrangement of illustrative material and copy, typefaces, paper quality, printing style and other creative production technique.
10. Prepare illustrations or rough sketches of material, discussing them with clients and/or supervisors and making necessary changes.
11. Study illustrations and photographs to plan presentation of materials, products, or services.
12. Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
13. Supervise Photographer, illustrator finalize in making layout prints for presentation and production.
14. Check quality of creative final output
