Reporting to the Director of Sales & Marketing (DOSM), responsibilities and essential job functions include: • Manage all activities within the marketing department, ensuring all brand standards are followed • Creates & executes annual marketing plan to budget • Serve as the hotel’s primary brand ambassador, ensuring that brand guidelines are followed • Develop the hotel’s communication strategies and execute the marketing campaigns in conjunction with the Sales, Spa, Food & Beverage departments to ensure profit growth and brand exposure • Plan and oversee the hotel’s advertising and promotional activities • Manage the hotel’s creative agency to develop all marketing collateral, promotional pieces, and advertising campaigns • Work with digital marketing to develop compelling consumer and media content • Oversee all marketing initiatives for the hotel • Verifies all collateral is as per brand guidelines • Verifies all advertising for the hotel in digital channels is in alignment with brand voice • Build and maintain positive relations with the Corporate and Regional offices • Oversee photo shoots for the hotel and seasonal campaigns • Any other marketing related task requests by the DOSM PERSONAL ATTRIBUTES • Excellent understanding of luxury market • Excellent understanding of all hotel departments • Professional presentation skills • Knowledge of basic accounting, math skills and analytical capabilities required • Ability to assess/evaluate employee’s performance fairly • Must have strong interpersonal skills with attention to details • Strong written and verbal communication skills • A leader with a positive attitude • Strategic thinking combined with the ability to move strategy to action • Problem solving skills • Managerial / Leadership skills • Self-motivated, creative and confident, with a highly energetic personality • Creative, independent, and manages stress gracefully • Ability to meet deadlines consistently • Pro-active and taking initiative • Must be organized and ability to work and follow systems and procedures • Must be adaptable to change of strategy, ideas, systems etc. • Must be guest service oriented • Proficiency in organizational planning with the ability to multi-task EXPERIENCE & QUALIFICATIONS • Bachelor’s degree in Marketing, Business, or related major • Minimum 5 years’ experience in the marketing, digital or related professional area • Hospitality marketing or advertising agency experience preferred • An experienced marketing expert, a dynamic and self-driven, creative individual • An engaging and empathic leader • A passionate individual with experience in marketing; traditional & digital; as well as e-commerce • Strong luxury hotel background / luxury brand background is preferred • Fluency in English, written and spoken • Fluency in Arabic, written and spoken is preferred
