- Media interface in communication of museum brand identity and guidelines
- Oversee museum brand PR activity and event support
- Development, management and maintenance of museum website
- Support for museum cultural and public programs; branding, promotion, websites, collateral, PR activity and event support
- Support for museum temporary exhibition space (Manarat al Saadiyat); branding, promotion, collateral, websites, PR activity and event support
- Development of audience engagement projects with museum partners; research, outreach, CRM
- Direct liaison with museum partner counterparts to facilitate all required marketing projects
Cultural Programming:
- Support for all cultural program initiated by the Cultural Department; exhibitions, art fairs, artistic platforms, education, events etc
- Branding, promotion, merchandise, collateral, signage, PR activity, event support, research and evaluation
- Including any launch events and press conferences required
- Development and management of the Cultural Department website Arts Abu Dhabi
- Marketing support for Cultural District exhibition, within Emirates Palace and touring version; branding, collateral, promotion, PR and event support
- Implementation of the Cultural District brand across the relevant cultural programs and collateral requirements of the department, working closely with the Cultural District development marketing team
- Provide marketing support and collateral for international cultural programming activities; Art Abu Dhabi.
- Identify and engage partners that can support the cultural program both financially and in other ways, activating and leveraging the sponsorship for the partners
- Consider and evaluate potential sponsorship vehicles that can add value to the existing cultural program calendar
- Establish relationships with appropriate suppliers who can best meet the Cultural Department marketing needs
