Job Title: Social Media Executive / Social Media Intern Department: Marketing / Brand Role Overview We are looking for a creative and proactive Social Media Executive (Intern/Junior level) to support our digital presence across platforms. The role focuses on day-to-day community management, content planning and posting, hands-on content creation using a mobile phone, and proposing fresh campaign ideas aligned with the brand’s voice and objectives. This is a hands-on role suited for someone who is social-first, trend-aware, and comfortable creating and editing content on the go.
Key Roles & Responsibilities Community Management
• Manage daily interactions across social media platforms (comments, DMs, replies)
• Respond to inquiries in a timely, brand-aligned manner
• Escalate leads, feedback, or issues to the relevant internal teams
• Monitor sentiment and flag trends or recurring audience concerns Content Planning & Posting • Assist in creating and maintaining monthly content calendars
• Schedule and publish posts across platforms as per the approved plan
• Ensure content is posted accurately, on time, and in the correct formats
• Coordinate with the marketing team on launches, announcements, and campaigns Content Creation (Mobile-First)
• Shoot photos and videos using a mobile phone for social media use
• Capture behind-the-scenes, lifestyle, on-ground, and campaign content
• Edit content using mobile editing applications (Reels, Stories, short videos)
• Adapt content for different platforms while maintaining brand consistency Campaign & Idea Development
• Propose new content formats, reels ideas, and engagement concepts
• Stay updated on social media trends, audio, formats, and best practices
• Support campaign executions with creative inputs and quick turnarounds
• Suggest ways to improve reach, engagement, and audience interaction Reporting & Coordination
• Track basic performance metrics (reach, engagement, saves, shares)
• Share weekly or monthly performance summaries with the team
• Coordinate with designers, agencies, or internal stakeholders when required .
What This Role Offers •
Hands-on exposure to real brand accounts and campaigns • Opportunity to build a strong social media and content portfolio • Creative freedom within brand guidelines • Learning and mentorship from an experienced marketing team
