Our Client, Zurich International Life offers life insurance, investment and protection solutions throughout the world. Zurich Intl addresses both individual and corporate customers and has licensed operations in the United Arab Emirates, Hong Kong, Bahrain, Singapore, Sweden and Switzerland.
Zurich International Life has more than 20 years experience and is part of the Zurich Financial Services Group, which can trace its roots back more than 130 years. Today, the Group is one of the world''''s major financial service providers, with offices in more than 50 countries and employs about 57,000 people.
Our Client is seeking to hire a Business Development & Marketing Manager Middle East.
Main function of job:
To drive strategic and tactical business development and marketing initiatives in the Middle East region:
To plan and manage marketing activity, both strategic and tactical, to support local distribution for the Middle East.
To investigate, analyse and support new geographic, product and channel expansion opportunities (not organic sales growth) in the region.
The role will report through a matrix reporting line to the Commercial Director and the Regional Director, Middle East and will be responsible for managing a local marketing team on a day-to-day basis working closely with the Commercial marketing team.
Please note that this role is based in the Middle East on a local employment contract, which means current employee is based in the UK will need to break service with the UK and leave the UK Staff Pension Scheme. A fully competitive local package including non-contributory pension will be offered and further details will be provided to candidates selected for interview.
Main accountabilities:
to investigate and make recommendations for new geographic and product expansion in the region supported by and feeding information into the central market information resources within the Proposition Development team.
To support the investigation and analysis of potential new regional distribution channels. This will involve working closely with the local sales team and Global Accounts to both help in identifying opportunities and, when agreed, driving these through to delivery into BAU.
Proactive development and delivery of strategic marketing plans for the region, working closely with the rest of the Commercial team to ensure plans are coordinated and best practice is shared. This will include centrally driven, but locally delivered, marketing campaigns.
To support and help deliver other Commercial projects in the region as agreed with the Commercial Director and the Regional Director, Middle East.
In conjunction with the local distribution team, develop and deliver a range of tactical marketing and communication activities, to help achieve business targets and support proposition and other new business developments in the region.
Manage the development and delivery of regional Arabic print, ensuring adherence to compliance, regulatory and brand standards and ongoing availability of relevant marketing support literature.
Event management to support product and fund launches, ongoing broker seminars and additional ad hoc events.
Act as the liaison point for PR activities in the region, ensuring co-ordination and agreement with both the centrally appointed and local PR agencies.
Collate and communicate relevant product, investment and market information to brokers and clients in a timely and relevant manner.
Management of budget and forecasting of marketing activity in the region ensuring financial control and cost effectiveness of all spend.
Assess all marketing activities against predetermined criteria.
Currently, manage a team of two, including their motivation, development and performance against agreed performance objectives. Ensure capabilities within the team are developed and are adequate to drive all initiatives and projects.
Graduate or relevant professional qualification.
candidates are welcome to apply even if not based in the Middle East.